Automotive PR – In Automotive PR news Bicester Heritage, the UK’s only business campus dedicated to the restoration, storage, maintenance and enjoyment of vintage cars, motorcycles and aeroplanes, has named Brightwells Auctioneers & Valuers as its official auction provider.

Bicester Heritage is the centre of excellence for historic motor cars and aircraft in the heart of England, with over 30 specialist businesses operating from the 348-acre Oxfordshire site.

Carefully constructed as a supportive ecosystem of business, skills, and events, it provides a one stop shop for motoring enthusiasts. From vehicle storage to specialist dealers, upholsterers to vintage car radiator manufacturers and more, Bicester Heritage is the ultimate destination for all historic vehicle needs.

bh4

Now, by partnering with Brightwells, the facility to purchase and sell cars at auction has been added to the extensive list of on-site business. Three auctions will take place in 2017, the first on Wednesday 5 April followed by another at Flywheel Festival on Saturday 1 July and the final event due to take place on Wednesday 25 October.

Based at a site of national historic importance (the former RAF Bicester), Bicester Heritage was formed in 2013 and promptly purchased the former WW2 airfield from the MOD.

Over the past three years, the restoration and regeneration of the Grade II listed buildings and tree-lined avenues has been swift and considered, billed by Historic England as a national exemplar of constructive conservation. Now home to more than 30 specialist businesses with a collective turnover of over £20m and a high demand for commercial accommodation, Bicester Heritage is setting itself as the heartbeat of the historic motoring industry.

Teaming up with an auction provider adds yet another string to the site’s bow, and Brightwells’ enthusiasm, vision and renowned history made it a perfect fit for Bicester Heritage.

Daniel Geoghegan, managing director at Bicester Heritage, said: “Bicester Heritage is all about the future of the historic car movement and, in creating a national centre for specialist expertise, has been careful to select the best possible partners who share our vision.  With that in mind, we knew that our auction partner had to deliver the right blend of knowledge, passion and content.

“After a rigorous selection process, we are delighted to welcome Brightwells to Bicester Heritage as our official auction partner in 2017. As a business with such strong family values and a heritage of 170 years, there is a true cultural fit. We’re also pleased that the Brightwells team is putting down roots at Bicester, providing a permanent onsite presence in the Guard House. This shows a real commitment to a long-term partnership on both sides and further adds to the focused blend of businesses at Bicester Heritage.”

Bicester Heritage was recently crowned Industry Supporter of the Year at the 2016 International Historic Motoring Awards, and its partnership with Brightwells is further evidence of its commitment to the historic motoring world.

Influence Associates are world leaders in Automotive PR, Motorsport PR and Classic Car PR, brand strategy and building, PR and communications.