Influence also works extensively on Jaguar Land Rover’s Classic business, including the launches of the Range Rover Reborn, Series I Reborn and continuation Jaguar XKSS and E-Type Lightweight. Each launch has garnered massive global media coverage and celebrity endorsement, and resulted in huge demand – the XKSS continuation was sold out before even being announced. Additionally, Influence has supported the Jaguar Classic Challenge race series, and the brand’s parts and restoration business.