Automotive Destinations PR

Influence is a leading motorsport PR agency for automotive destinations

Providing PR Services for The World’s Leading Automotive Destinations

Influence Associates is the leading premium automotive destination PR agency, with unmatched experience in building brand recognition and growth for automotive destinations across the globe. We worked with both Bicester Motion and Bicester Heritage from their conception and are seasoned in crafting and delivering ultra-targeted communication strategies for our historic automotive destination PR, car museum PR, automotive technology park PR and automotive sustainable mobility destination PR clients.

Communications That Cut Through

At Influence, we know precisely what it takes to provide the most effective PR for automotive destination companies and the very best PR for automotive technology park companies. To achieve this, we deploy a proven model to define and build the brand of automotive destinations, whether the mission is delivering PR for car museums, PR for a hub for classic and historic car restoration companies, PR for automotive technology parks or PR for motorsport parks to build momentum. Brand building is a critical factor to help emerging automotive destinations achieve fame and help existing destinations achieve further growth on the national and global stage.

Our team of award-winning former editors and writers have been drawn from leading automotive technology and classic and historic car titles and understand the value of the stories your brand can tell and know how to use them to optimum effect to promote the unique of your organisation to the world. Our account managers are experts in placing your messages not just with the leading automotive technology and historic and classic titles and channels, but with a wider audience too.

Adding Value Through Extensive Global Contact Base

What sets Influence Associates, and our sister agency Influence emobility apart from other automotive event PR agencies is our unmatched experience of and contacts within every strand of the global premium automotive ecosystem. We are deeply embedded within every strand of the historic and contemporary premium automotive sectors, and represent those creating sustainable technology solutions to transform tomorrow’s mobility.

We are the recognised leaders in the fields of Premium Automotive PR, Motorsport PR, Motor Racing PR, Classic Car PR, Historic Car PR, Collector Car PR, Supercar & Hypercar PR, Car Concours PR and Electric Vehicle PR. We are experts in Autonomous Vehicle PR, Automotive Technology PR, Net Zero and Carbon Neutral Technology PR

Our extensive global automotive contact network, which embraces OEMs, racing teams, technology start-ups, museums, collectors and much more, gives our clients a unique advantage that no other Automotive Destination PR agency can offer. To put it simply, we can help to make the connections, forge the relationships and foster the relationships required to build your automotive destination business.

For a confidential consultation to see how we can support your brand, please contact us here.

Who we work with

Automotive Destinations Q&A

Why is working with a specialist automotive destination PR agency better than a generalist PR agency?

As a leading EV and Automotive PR agency, many of our clients are aligned to or operate automotive destinations. We have developed deep sector experience and contacts in all forms of automotive destination marketing. Influence has conducted both global and local PR for automotive destinations and helped countless brands in the sector. We are proud to have delivered automotive destination PR programs for some of the most influential names in the business across the globe and are one of the world’s leading automotive destination PR agencies.

What does an automotive destination PR agency do?

As a specialist PR agency focussing on automotive destinations we help companies in many ways. At Influence, we have a proven model that helps clients refine and focus their messaging to really cut through and provide a key point of difference. Having laser-focussed messaging is the first step. We then take your message to key global influencers in your space, such as influential journalists and opinion formers, who in turn amplify that message through respected channels leveraging and maximising the sponsorships. Those channels can be traditional media (print and broadcast), your own channels or the specific targeting of appropriate audiences through social media utilising the content created from these thrilling events. In turn, this leads to powerful brand building amongst critical audiences is vital to business success. Wherever people are interested in automotive destinations, Influence will have a PR channel to them.

What automotive destination PR services do you offer?

We deliver all the services you would expect from a specialist PR agency but we also have people from within the industry that really understand the sector and have worked at hundreds of events and launches. This has allowed us to develop brand-building strategy, positioning and key messaging which really delivers ROI on tight budgets. We work with all forms of media and channels to deliver effective targeting. Influence has managed and supported many automotive destination PR programs from content and event production through to social media and community management.

What is your approach to automotive destination PR ?

At Influence, we have a proven brand-building model that works equally well bringing brands from the early stage, through a number of phases as it does representing premium brands and bringing them to new audiences. We are very focused on key messaging for automotive destination PR to ensure it ‘cuts through’ in an ever more crowded marketplace at the right time and through the most effective channel. All this ensures your brand and comms are clearly differentiated from competitors, and we support you in delivering your business objectives.

What automotive destination PR expertise does your team have?

At the core of our leading automotive destination PR agency proposition is our team. This is comprised of nine award-winning former editors of some of the world’s leading automotive, technology, and energy transition media, who not only have deep domain knowledge and an enviable contact book but are adept at rapidly disseminating information and producing editorial-grade copy that brings out a client’s key message or USP. This journalistic experience is blended with multiple former Heads of Comms and PR with Board level and C-Suite experience. The team is backed up by experienced event and product launch specialists and content creators that can provide compelling assets for every channel. This mix of skillsets provides senior firepower and capability to our clients with the experience to advise and execute market-leading automotive destination PR and activations delivering tangible ROI on sponsorship investments.

What type of automotive destination PR do you do?

As a leading automation destination PR agency we work with a broad range of clients developing and activating campaigns through all manner of innovative means and channels. We are the leading and specialist automotive destination PR agency. Contact us on hello@influenceassociates.com to discuss how we can support you.

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